…Though the poster contained no painted imagery, it did introduce a new logo to the campaign, one that had been designed originally for the cover of a Fox brochure sent to theater owners….Suzy Rice, who had just been hired as an art director, remembers the job well. She recalls that the design directive given by Lucas was that the logo should look “very fascist.” “I’d been reading a book the night before the meeting with George Lucas,” she says, “a book about German type design…Continue Reading “Anatomy of a Logo: Star Wars”