Just found this in my Google Calendar:
Do you have trouble getting out of bed in the morning? We do, too. In fact this problem became so serious at times that it sometimes resulted in lacklustre attendance at team meetings. To help solve the problem we’ve created an innovative solution called the Google Wake Up Kit.
“I could never wake up on time to get to our team meetings. But thanks to the new Google Wake Up Kit, I’m always on time now!”
In combination with the kit, you can receive a new type of notification from Google Calendar, called the “wake up” notification. This notification is relentless in ensuring your timely awakening from restful slumber.
The “wake up” notification uses several progressively more annoying alerts to wake you up. First it will send an SMS message to your phone. If that fails, more coercive means will be used. The kit includes an industrial-sized bucket and is designed to be connected to your water main for automatic filling. In addition, a bed-flipping device is included for forceful removal from your sleeping quarters. Learn more.